How to Know When a Business Idea Is Worth Pursuing

3. Finally, it has the potential to be loved.</b></h2>

Apple is yet another company that makes personal computers and phones. Starbucks sells a beverage that literally anyone else can make. Except that they aren&#39;t like everyone else. What sets these category-defining companies apart is how they treat their customers. They foster a sense of community. They give people a reason to be loyal. They go out of their way to create experiences worthy of being loved.</p>

Sprinklr was built by putting the happiness of our customers above all else. From Day One, we&#39;ve made customers our singular focus. We let their needs define how we could serve them. And whenever they had a problem, that problem belonged to every one of us. In the same vein, what will make your company successful, at the end of the day, is not the product or the idea — but rather the passion, dedication&nbsp;and delicate care driving both.</p>

Published at Mon, 18 Sep 2017 16:00:00 +0000